Keeps Men's Hair Loss Marketing Strategy: Truck Ads

Thirty Madison's Keeps men's hair loss brand leveraged mobile billboards with Adgile to enhance OOH advertising, boosting brand visibility and optimizing marketing strategies in New York.

Thirty Madison, Inc.: Innovating Hair Loss Solutions with Keeps

Keeps, a prominent brand under the umbrella of Thirty Madison, specializes in creating effective hair loss solutions for men. Founded by the visionary duo Steven Gutentag and Demetri Karagas, Keeps offers personalized treatment plans to address hair thinning and hair loss, making it a leader in the men’s grooming industry. With its headquarters rooted in New York, this forward-thinking company has continuously developed its unique approach to hair care, combining scientific research with accessible online subscription models. To learn more about their range of offerings, visit their website.

Driving Visibility with Adgile's Truckside Advertising

Thirty Madison engaged with Adgile Media Group to leverage the power of mobile billboards, creating a lasting impression in the crowded streets of New York. The collaboration focused on maximizing the impact of Thirty Madison's OOH advertising through strategically placed mobile billboards. By navigating densely populated urban areas, these visually compelling truckside advertisements significantly boosted the brand's visibility and created a dynamic presence. This cost-effective outdoor advertising strategy not only enhanced brand awareness but also provided valuable insights into the effectiveness of Thirty Madison's marketing efforts, ensuring a measurable return on ad spend (ROAS).

Optimizing Brand Reach and Impact

The success of this campaign can be attributed to Adgile's robust technology and data-driven approach. By integrating geofencing and audience analysis, Thirty Madison's mobile billboards were precisely targeted, reaching high-traffic zones and tapping into the New York market's potential. This innovative approach enabled them to track and analyze customer interactions, proving the efficacy of their OOH advertising strategy. Through Adgile’s solutions, Thirty Madison effectively tested and scaled their brand strategy, ultimately refining their  marketing initiatives. The partnership with Adgile not only reinforced Keeps’ position as a leader in hair loss treatment but also demonstrated the impact of strategic mobile billboards on brand perception.

Are you looking to give your brand the visibility it deserves? Engage with Adgile Media Group today and let's make an impression together!

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